Adfix Agency Ltd. ("Adfix", "we", "us", or "our") operates the website adfixagency.com and provides digital marketing services including SEO, Google Ads, content writing, and web development. This Privacy Policy explains what personal data we collect, why we collect it, how we use it, and your rights with respect to that data. By using our website or engaging our services, you agree to this policy.
1. Information We Collect
We collect information in the following ways:
- Contact form submissions - name, email address, phone number, website URL, and any message you provide when you contact us or request an audit.
- Strategy call bookings - name, email, company name, and any notes you enter when booking via our scheduling tool.
- Usage data - pages visited, time on site, referral source, browser type, device type, and IP address, collected automatically via Google Analytics and similar tools.
- Cookies - first-party session cookies and third-party analytics/advertising cookies (see Section 5).
- Communications - if you email us directly, we retain that correspondence.
2. How We Use Your Information
- To respond to your enquiries and deliver the services you request.
- To send you a quote, proposal, or invoice related to your project.
- To follow up on leads and keep you informed about relevant offers (with your consent).
- To improve our website experience and content through aggregate analytics.
- To run remarketing campaigns on Google and Meta (Facebook/Instagram) using anonymised audience data.
- To comply with legal obligations and resolve disputes.
3. Legal Basis for Processing
We process your personal data under the following bases:
- Contractual necessity - processing needed to deliver a service you've requested.
- Legitimate interests - improving our website, following up on business enquiries, and marketing our services to potential clients.
- Consent - for marketing emails and cookies where consent is required.
- Legal obligation - retaining financial records and responding to lawful requests.
4. Sharing Your Information
We do not sell your personal data. We may share it with:
- Service providers - tools we use to operate the business (listed in Section 5), bound by data processing agreements.
- Legal authorities - if required by law, court order, or to protect our rights.
- Business transfers - in the event of a merger, acquisition, or asset sale, your data may be transferred; we will notify you beforehand.
5. Cookies & Third-Party Services
We use the following tools that may set cookies or collect usage data:
| Service | Purpose | Data Shared |
|---|---|---|
| Google Analytics 4 | Website traffic analysis | Anonymised usage data, IP address |
| Google Ads / Tag Manager | Ad conversion tracking & remarketing | Anonymised audience signals |
| Meta Pixel (Facebook/Instagram) | Remarketing & conversion tracking | Anonymised event data |
| Resend | Transactional email delivery | Name, email, message content |
| Cal.com / Calendly | Strategy call scheduling | Name, email, availability |
| WhatsApp Business | Direct client communication | Name, phone, messages |
You can control or disable cookies through your browser settings. Disabling certain cookies may affect website functionality.
6. Data Retention
- Contact & lead data - retained for 2 years from last contact, or for the duration of a client relationship plus 2 years thereafter.
- Financial records (invoices) - retained for 7 years as required by Bangladesh accounting standards.
- Analytics data - retained per Google Analytics default settings (14 months for user data).
- Email correspondence - retained for 3 years unless a legal obligation requires longer retention.
7. Your Rights
Depending on your location, you may have the following rights regarding your personal data:
- Access - request a copy of the data we hold about you.
- Correction - request that inaccurate data be corrected.
- Deletion - request that your data be deleted, subject to legal retention obligations.
- Objection - object to processing based on legitimate interests or for direct marketing.
- Portability - request your data in a structured, machine-readable format.
To exercise any of these rights, email us at hello@adfixagency.com. We will respond within 30 days.
8. Security
We implement industry-standard security measures including encrypted data transmission (HTTPS/TLS), access controls, and secure cloud hosting. No method of transmission over the internet is 100% secure; we cannot guarantee absolute security but take all reasonable precautions to protect your data.
9. Children's Privacy
Our website and services are not directed to children under the age of 16. We do not knowingly collect personal data from children. If you believe a child has provided us with their information, please contact us and we will promptly delete it.
10. Changes to This Policy
We may update this Privacy Policy periodically. When we do, we will revise the "Last updated" date at the top. Continued use of our website after changes constitutes acceptance of the updated policy. We encourage you to review this page periodically.
11. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy, please contact us:
12. GDPR Compliance (European Visitors)
If you are located in the European Economic Area (EEA) or the United Kingdom (UK), the General Data Protection Regulation (GDPR) grants you additional rights regarding your personal data.
Data Controller
Adfix Agency Ltd., Dhaka, Bangladesh is the data controller responsible for your personal data. For the purposes of GDPR, our contact email is hello@adfixagency.com.
Lawful Bases for Processing
We process your data under the lawful bases described in Section 3 above: contractual necessity, legitimate interests, consent, and legal obligation.
Your Additional Rights Under GDPR
In addition to the rights listed in Section 7, EEA/UK residents have the right to:
- Withdraw consent at any time where processing is based on consent, without affecting the lawfulness of prior processing.
- Restrict processing -- request that we limit how we use your data in certain circumstances.
- Lodge a complaint with your local data protection supervisory authority if you believe your data has been processed unlawfully.
International Data Transfers
Your personal data may be transferred to and processed in Bangladesh, where our offices are located. Bangladesh is not currently recognised by the European Commission as providing an adequate level of data protection. To safeguard your data, we rely on your explicit consent and, where applicable, standard contractual clauses approved by the European Commission.
Data Protection Contact
For any GDPR-related enquiries, please email hello@adfixagency.com with the subject line "GDPR Request". We will respond within 30 days.
